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Free: How Today's Smartest Businesses Profit by Giving Something for Nothing

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What happens when advances in technology allow many things to be produced for more or less nothing? And what happens when those things are then made available to the consumer for free? In his groundbreaking new book, The Long Tail author Chris Anderson considers a brave new world where the old economic certainties are being undermined by a growing flood of free goods - newspapers, DVDs, T-shirts, phones, even holiday flights. He explains why this has become possible - why new technologies, particularly the Internet, have ...

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Free: How today's smartest businesses profit by giving something for nothing
2010, Random House Books, London

ISBN-13: 9781905211494

Mass-market paperback

Free: How Today's Smartest Businesses Profit by Giving Something for Nothing
2010, Hachette Books

ISBN-13: 9781401310325

Trade paperback

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