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Marketing for Hospitality and Tourism: International Edition (6th edition)

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Marketing for Hospitality and Tourism, 6e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the most frequent adoption for the course. Developed with extensive student and professor reviews, this edition ...

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6th edition

ISBN:

0133382125

/ ISBN-13:

9780133382129

  • Book Details
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Marketing for Hospitality and Tourism: International Edition
2013, Pearson

ISBN-13: 9780133382129

6th edition

Paperback

Marketing for Hospitality & Tourism: International Edition
2009, Pearson

ISBN-13: 9780132453134

5th edition

Paperback

Marketing for Hospitality and Tourism: International Edition
2005, Pearson

ISBN-13: 9780132017732

4th edition

Paperback

Marketing for Hospitality and Tourism: International Edition
1998, Pearson

ISBN-13: 9780130110312

2nd edition

Paperback

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