Study Guide to Accompany Marketing (6th edition)
by
Eric N Berkowitz, Ph.D., Roger A Kerin, Steven W Hartley
The study guide, written by Bill Carner (University of Texas- Austin), includes key concepts, chapter quizzes, and chapter summaries.
Read More
The study guide, written by Bill Carner (University of Texas- Austin), includes key concepts, chapter quizzes, and chapter summaries.
Read Less