Irene Smit

Irene Smit and Astrid van der Hulst are the cofounders and creative directors of Flow magazine, a popular international publication packed with paper goodies and beautiful illustrations that celebrates creativity, imperfection, and life's little pleasures. They both live outside Amsterdam.

Irene Smit and Astrid van der Hulst are the cofounders and creative directors of Flow magazine, a popular international publication packed with paper goodies and beautiful illustrations that celebrates creativity, imperfection, and life's little pleasures. They both live outside Amsterdam. See less