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On Target: The Book on Marketing Plans: How to Develop and Implement a Successful Marketing Plan

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Practical resources to write a marketing plan are difficult to find. On Target: The Book on Marketing Plans offers an excellent solution. On Target takes you through the process of writing an effective marketing plan from the initial concept to full implementation.

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On Target: The Book on Marketing Plans: How to Develop and Implement a Successful Marketing Plan
2001, Palo Alto Software

ISBN-13: 9780966489132

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