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Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success

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How can a company be so NUTS and be so successful? Now, the secrets of Southwest Airlines--rated one of the ten best companies to work for in America--are out. Management consultants Kevin and Jackie Freiberg--who worked with Southwest for more than ten years--describe the inner workings of one of America's biggest success stories. 60 color photos.

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Nuts!: Southwest Airlines' Crazy Recipe for Business and Personal Success
1996, Bard Press, Austin, TX

ISBN-13: 9781885167187

Hardcover

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