Medium Is the Massage


30 years after its publication Marshall McLuhan's The Medium is the Massage remains his most entertaining, provocative, and piquant book. With every technological and social "advance" McLuhan's proclamation that "the media work us over completely" becomes more evident and plain. In his words, so pervasive are they in their personal, political, economic, aesthetic, ps ychological, moral, ethical and social consequences that they leave no part of us untouched, unaffected, or unaltered'. McLuhan's remarkable observation that ...

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The Medium Is the Massage
2001, Gingko Press

ISBN-13: 9781584230700

Revised edition

Trade paperback

Medium is the Massage
1971, Penguin Books Ltd

ISBN-13: 9780140028164


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