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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish

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A masterclass in content marketing strategy for content creators at every stage of the journey - written by a business owner, marketing consultant, and leading authority on the subject. Whether you're starting out or are managing a vast archive of content, this book delivers a content strategy that will maximize your results. Thoughtful content marketing delivers - traffic, attention, and customers. But too often, content creators just churn out piece after piece, with no thought to how everything fits together. The ...

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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish
2018, Big Brand Books

ISBN-13: 9780997875423

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