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Marketing: The Core

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Marketing: The Core 6e meets the needs of a wide spectrum of faculty-from professors who just want a solid textbook and a few key supplements, to those seeking a top-notch integrated digital program. Marketing: The Core's focus on decision making through extended examples, cases, and videos involving real people making real marketing decisions is only further bolstered by the author team's innovative pedagogical approach which stems from decades of classroom, college, and university experiences. Marketing: The Core's ...

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Marketing: The Core
2021, McGraw-Hill Education

ISBN-13: 9781260729184

Unknown binding

Marketing: The Core
2019, McGraw-Hill Education, OH

ISBN-13: 9781260711455

8th edition

Hardcover

Marketing: The Core
2017, McGraw-Hill Education, OH

ISBN-13: 9781259712364

7th edition

Paperback

Marketing: The Core
2015, McGraw-Hill Professional

ISBN-13: 9780077729035

6th edition

Paperback

Marketing: The Core
2012, McGraw-Hill Education

ISBN-13: 9780078028922

5th edition

Trade paperback

Marketing: The Core
2010, Irwin/McGraw-Hill, New York, NY

ISBN-13: 9780078112065

4th edition

Trade paperback

Marketing: The Core
2010, Irwin/McGraw-Hill

ISBN-13: 9780077473624

4th edition

Unknown binding

Marketing: The Core
2008, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780073381060

3rd edition

Unknown binding

Marketing: The Core
2007, Irwin/McGraw-Hill

ISBN-13: 9780072999891

2nd edition

Hardcover

Marketing: The Core
2005, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780071214780

Unknown binding

Marketing: The Core
2004, Irwin/McGraw-Hill, Boston, MA

ISBN-13: 9780072547030

Unknown binding

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