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Just Heat It 'n' Eat It!: Convenience Foods of the '40s-'60s

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Quick and easy -- if not exactly haute cuisine -- convenience foods in those brightly colored packages started dazzling housewives during the 1940s. From TV dinners and Jiffy-Pop to Jell-O and Velveeta, these precursors to fast food were welcomed by " too-busy-to-cook" women as another indispensable " mother's little helper" that freed them from kitchen drudgery. "Just Heat It ' n' Eat It" surveys these fascinating concoctions that became staples of millions of American homes -- and remain so today -- along with the postwar ...

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Just Heat It 'n' Eat It!: Convenience Foods of the '40s-'60s
2006, Collectors Press

ISBN-13: 9781933112190

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