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Introduction to Electronic Commerce and Social Commerce

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This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor's Manual; Test Bank questions for each ...

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Introduction to Electronic Commerce and Social Commerce
2018, Springer, Cham

ISBN-13: 9783319843155

4th Softcover Reprint of the Original 4th 2017 edition

Trade paperback

Introduction to Electronic Commerce and Social Commerce
2017, Springer, Cham

ISBN-13: 9783319500904

4th 2017 edition

Hardcover

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