Content Strategy for the Web

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A key guide to delivering useful, usable content to online audiences, when and where they need it most, this handbook delivers the knowledge to plan for and implement a successful online content strategy. It shows designers which tools are available and how to use them to plan for, create, and govern online content.

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Content Strategy for the Web
2012, New Riders Publishing

ISBN-13: 9780321808301

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Content Strategy for the Web
2009, New Riders Publishing, Berkeley, CA

ISBN-13: 9780321620064

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