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Born to Buy: A Groundbreaking Expose of a Marketing Culture That Makes Children "Believe They Are What They Own." (USA Today)

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With a new Afterword by the author, this groundbreaking book offers the first hard research data on the consequences of turning young children into consumers.

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Born to Buy: A Groundbreaking Exposť of a Marketing Culture That Makes Children "believe They Are What They Own." (USA Today)
2005, Scribner Book Company, New York, NY

ISBN-13: 9780684870564

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